117549 - Bachelor MARKETING MANAGEMENT (HONS)

Asia Pacific University of Technology and Innovation, Kuala lumpur, Malaysia

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About the university

The Asia Pacific University of Technology and Innovation (APU) is a private university in Malaysia. APU provides undergraduate and postgraduate programs in the areas of information technology, media, business and engineering, as it has opened overseas branches in India. As being a modern- style university, all APU classrooms and lecture halls are equipped with audio-visual, media and computing facilities to support learning in class. As well as the access to state-of-the-art computer facilities that include the latest PCs and workstations with Internet connection, operating systems, software suites and commercial programming software in multiple IT labs, all built for project work, multimed

ia production, software and internet programming. Being an APU student, you will face one of your most exciting expeditions. While the higher education opens up a world of new ideas, intellectual growth, social, sporting and cultural activities, new adventures and the building of lifelong friendships, “Here at APU, we support you to take the time to explore not only the educational experiences but also the wide range of social, sporting and cultural activities on campus.”

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University Location

Kuala Lumpur is Malaysia's largest city, the capital, and the most important cultural, financial, economic and political center of the country. The city is characterized by a variety of unique ethnic populations, such as Arabs from Asian countries. Kuala Lumpur boasts gleaming skyscrapers, colonial architecture, charming locals, and a myriad of natural attractions. KL is widely recognized for numerous landmarks, including the Petronas Twin Towers - the world’s tallest twin skyscrapers - Petaling

Street flea market, and Batu Caves, which is over 400 million years old. With frequent sales events throughout the year, expansive shopping malls are among the biggest tourist attractions in the city, hosting a wide range of high-end labels from all over the world.

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